Local Media Can Access Las Vegas Centennial Float Coverage from Pasadena

WHAT:

Finishing touches to the Las Vegas Centennial’s float for the Rose Bowl Parade will be taking place December 29 through December 31. If you can’t go to Pasadena to cover Las Vegas’ float, we’ll bring it to you.

HOW:

Print outlets wanting still photos of final float preparations, including Las Vegas showgirls placing flowers on the float or pictures of the float during judging may contact Las Vegas News Bureau Photographer Darren Bush on cell at 702-286-2121. Darren will be able to transmit photos via the internet.

Television outlets wanting footage of the flower decoration of the float will be able to access b-roll footage via satellite uplink on December 30. Satellite coordinate and timing details coming soon.

Media will have access to Fiesta Parade Floats facility from December 29-31 to capture decoration of the fresh flowers on the float. If you would like to make arrangements, contact Lauren Frank at R&R Partners at 702.318.4346 or on cell at 702.807.0711. The Las Vegas Centennial float will be located at 2144 Buena Vista in Duarte.

If you want to be credentialed into the Tournament of Roses Parade, contact the parade’s public information office at 626-449-4100.

Las Vegas Centennial Float details

History in the Parade

The 2005 Tournament of Roses Parade marks the first time the City of Las Vegas has entered a float. While the destination has been represented in other years, this is the first time the city itself has produced a float. Las Vegas is proud to share in the rich tradition of the Tournament of Roses Parade in commemoration of the city’s 2005 Centennial, a year-long celebration.

2005 Parade Theme

The theme of this year’s Tournament of Roses Parade is family. Las Vegas has been such a phenomenally successful entertainment destination due to the energy, dedication and vision of its tourism employees. This shared commitment to the growth of the city has fostered a family spirit among the employees of Las Vegas. The Las Vegas float pays tribute to the family of Las Vegas employees who have made the city so successful during the years.

Las Vegas Float Statistics

●Height: 30 Feet ●Width: 18 Feet ●Length: 70 Feet

Las Vegas Float Concept

Las Vegas is proud to celebrate the beginning of its Centennial festivities with its first ever Rose Parade float. The unique flavor of the city is recreated in color, texture and sound as famous icons Vegas Vic and Vegas Vickie (a.k.a. Sassy Sally) take center stage and welcome visitors worldwide to be part of this historical party.

Bringing to life the true sprit of Vegas to the parade, twelve Las Vegas showgirls costumed in classic attire will ride the float for the length of the 5.5 mile parade route. The Las Vegas showgirl is a universally recognized image of the destination’s excitement, opulence and glamour.

Organic and Mechanical Elements

The florescent colors of the famous Las Vegas Strip are boldly featured in the float’s floral designs. Pulsating magenta, vibrant orange, shocking yellow and sizzling purple carnations create the colorful patterns flanking the float. Sparkling crystals of crisp white coconut flakes from the Philippians augmented with shinny lunaria accentuate the striking floral gardens of 50,000 Charlotte red and hot pink Neon roses.

The float also includes over 30,000 hot pink Princess Roses, over 12,000 hot orange Mercedes Roses, over 2,000 Dendrobium Orchids from Thailand 300 Birds of Paradise, 800 Lilies and 800 Cattleya Orchids.

Vegas Vic waves hello and Vegas Vickie kicks her leg. The iconic pair has been florally reproduced in an array of materials and colors including red ilex berries, blue sinuate statice clippings, yellow strawflower petals and white beans. Skin tones have been created by a mixture of cornmeal, ground walnut shells, paprika and cinnamon spice. The cake of white chrysanthemums is frosted in pink roses and carnations. Additional animated features include a revolving centennial birthday cake, and “champagne” bubbles floating from the gigantic bottle into the equally large glass.

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Erica D. Johnson
Senior Public Relations Coordinator
R&R Partners, Inc
900 South Pavilion Center Drive
Las Vegas, Nevada 89144
Tel: 702-318-4269
Fax: 702-939-4269
Email: ejohnson@rrpartners.com
Web: http://www.rrpartners.com
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